Everyone wants more revenue but few teams take the time to think through their USP and how to map this USP to their markets’ primary pain point in a simple and easy-to-understand way. Once the value prop is getting market traction, the next thing to figure out is how to scale your GTM motion in a cost effective way. Everyone can sell a dollar for 50 cents, the question is how to sell 50 cents for a $1.
LeadGen and revenue growth are the outcomes of our service but input is where the magic happens. Quality input requires a deep understanding of your ICP, market, product, funnel and economics.
On Revenue Growth we work with the:
Growing revenue is what defines a growing business. The challenge is to choose where to allocate your sales and marketing resources. But not before you’ve identified your target audience and marketing messaging. We help with both.
What core pain point does your product or service solve? How do we articulate your solution in a way that resonates with your ICP? What makes for a unique LeadMagnet and Call To Action? Answers to these questions and more are to be figured out before you can expect cold email leads to convert into revenue.
We think through your entire cold outbound funnel before we start reaching out to highly relevant cold email prospects. But not before we help you articulate your value prop in a succinct way that yields new calls.
We research your ICP, build a custom Audience List and start writing your cold email scripts. We then setup your shield domain(s), connect to your CRM and configure the latest anti-spam measures.
The first rule of a good cold email is to make it scream: “I’m not a cold email”. Most attempts fail here.
Before we send the first cold email to your prospects we conduct a week of research based on your team’s input via a detailed form and intro call. Based on that research we create a Campaign Plan which we use to build the Audience List and write highly targeted cold email copy.
With big platforms getting saturated, it is increasingly hard to get a good ROI or ROAS (Return on ad Spend).
Our polite cold email channel still enables our clients to achieve a ROI of 300% ~ 1000%. We also AB test each campaign from the start to ensure the winning sequence is sent out to your target audience 24/7.
To align incentives with our clients we often tie our LeadGen results to a commission on booked sales calls.
The commission per booked call varies per client and can depend on our monthly base fee and the average deal size of our client.
Everyone wants more revenue but few teams take the time to think through their USP and how to map this USP to their markets’ primary pain point in a simple and easy-to-understand way. Once the value prop is getting market traction, the next thing to figure out is how to scale your GTM motion in a cost effective way. Everyone can sell a dollar for 50 cents, the question is how to sell 50 cents for a $1.
LeadGen and revenue growth are the outcomes of our service but input is where the magic happens. Quality input requires a deep understanding of your ICP, market, product, funnel and economics.
On Revenue Growth we work with the:
Growing revenue is what defines a growing business. The challenge is to choose where to allocate your sales and marketing resources. But not before you’ve identified your target audience and marketing messaging. We help with both.
What core pain point does your product or service solve? How do we articulate your solution in a way that resonates with your ICP? What makes for a unique LeadMagnet and Call To Action? Answers to these questions and more are to be figured out before you can expect cold email leads to convert into revenue.
We think through your entire cold outbound funnel before we start reaching out to highly relevant cold email prospects. But not before we help you articulate your value prop in a succinct way that yields new calls.
We research your ICP, build a custom Audience List and start writing your cold email scripts. We then setup your shield domain(s), connect to your CRM and configure the latest anti-spam measures.
The first rule of a good cold email is to make it scream: “I’m not a cold email”. Most attempts fail here.
Before we send the first cold email to your prospects we conduct a week of research based on your team’s input via a detailed form and intro call. Based on that research we create a Campaign Plan which we use to build the Audience List and write highly targeted cold email copy.
With big platforms getting saturated, it is increasingly hard to get a good ROI or ROAS (Return on ad Spend).
Our polite cold email channel still enables our clients to achieve a ROI of 300% ~ 1000%. We also AB test each campaign from the start to ensure the winning sequence is sent out to your target audience 24/7.
To align incentives with our clients we often tie our LeadGen results to a commission on booked sales calls.
The commission per booked call varies per client and can depend on our monthly base fee and the average deal size of our client.
